London Produce Show and Conference
Bringing the world of fresh produce together
Delivering a unique boutique exhibition in the heart of London
The London Produce Show and Conference (LPS) is a boutique exhibition promoting the fresh fruit, vegetable and flower industries. The show gives trade exhibitors direct access to a wide range of international produce buyers and facilitates opportunities to learn, network and expand.
After an extremely successful first exhibition in 2014, LPS has continued to work closely in partnership with Close To Water. We ensure total brand consistency across all touch points and oversee the strategic creative direction of future shows.
Show stopping graphics
Initially we worked with the LPS team to establish a strong brand foundation and identity. From this we continue to inspire and engage their audience with new promotional material and exhibition graphics.
The talent and passion of the creative team at Close to Water is clearly evident throughout all of our show’s branding. Year on year, the ideas and work they produce just gets better and better – we can’t wait to launch our 2017 materials!
Spreading the word
A range of offline communication pieces were translated into various languages and distributed outside of the UK and instantly increased traffic to the website. Visitor and exhibitor bookings rose at an exponential rate as a direct result of this international exposure.
Now in its fourth year, LPS is fast establishing itself as the number one fresh produce exhibition and conference. Exhibitor and attendee numbers continue to grow year on year and the concept is now being rolled out on a global scale to include New York and Amsterdam. We continue to work closely with the LPS sales and marketing team to help drive the exhibition forward each and every year.